Sanofi become the UK’s first ‘Skin Cancer SOS’ Accredited Partner of specialist awareness charity Skcin

Innovative, global healthcare company Sanofi are officially the UK’s first employer to become a Skin Cancer SOS Accredited Partner - with the roll out of a workplace-sponsored, disease prevention and health promotion programme, dedicated to the prevention and early detection of skin cancer.

 

 

 

 

 

 

 

 

 

 

 

 

Supporting a call to action from the UK’s leading skin cancer awareness charity Skcin, for businesses and organisations to help tackle a major public health concern, Sanofi are implementing a series of initiatives developed by the charity to promote skin health and surveillance among their employee community.

 

Employees will be educated on the prevalence, causes and risk factors relating to skin cancer in addition to ways in which they can reduce their risk and check their skin for the early warning signs. To further support employees, Sanofi are also rolling out the first white label version of the Skcin App.

 

Developed by Skcin, the app provides employees with comprehensive, educational and self-management tools to empower and support them in taking charge of their skin health, helping them to reduce their risk of skin cancer and promote early detection, diagnosis and treatment.

 

“We’re delighted to become the UK’s first Skin Cancer SOS Accredited workplace, in partnership with Skcin. Skin cancer is the most common form of cancer in the UK and rates continue to rise, so there’s a real need to help educate people on prevention and early detection,” said Jessamy Baird, Managing Director, Sanofi UK & Ireland. “The health and wellbeing of our employees is of paramount importance to us and we’re proud to offer the Skcin App to help them look after their skin health.”

 

Marie Tudor, CEO of Skcin said: “We are delighted to welcome onboard Sanofi as our first UK accredited partner. Modifiable health risks that lead to disease can be significantly decreased through workplace-sponsored, health promotion and disease prevention programmes. As such, our Skin Cancer SOS Accreditation Programme aims to support and recognise the valuable contribution businesses and organisations, both large and small can make in helping to combat the soaring rates of skin cancer - locally, nationally and globally”.

 

 

—————————————————————————————————————————————

 

 

Skin cancer statistics in the UK.

 

• 1 in every 3 cancers diagnosed is skin cancer - it is the most common cancer in the UK and worldwide.

• 1 in 4 males and 1 in 5 females will be diagnosed with non-melanoma skin cancer.

• Over 210,000 cases of non-melanoma skin cancers are diagnosed annually, with cases expected to reach 400,000 annually by 2025.

• Over 16,000 cases of melanoma (the deadliest form of skin cancer) are diagnosed annually and the incidence in Britain has risen faster than any other common cancer.

• 1 in 36 males and 1 in 47 females will be diagnosed with melanoma (the deadliest form of skin cancer) and it is now one of the biggest killing cancers in young adults (aged 15-34).

 

 

Skcin; The Karen Clifford Skin Cancer Charity:

 

Skcin are the UK’s leading skin cancer awareness charity, dedicated to the prevention and early detection of skin cancer through educational intervention for public benefit. Skcin’s mission is to combat statistics head on and save lives by preventing skin cancer for future generations, improving patient outcomes through early diagnosis and relieving the significant burden of skin cancer on the NHS.

 

For further information contact: marie.tudor@skcin.org

SKCIN are delighted to appoint Founder of The Safety in Beauty Campaign, Antonia Mariconda as a charity Ambassador.

 Antonia, who is a passionate activist and campaigner of raising awareness for accessing safe beauty and aesthetic procedures, is also a recovered victim of melanoma. Diagnosed in her late 20’s after years of sunbed tanning abuse, she has pledged to support SKCIN by raising awareness within the beauty and aesthetics industry by encouraging professionals and practitioners to undertake SKCIN’s successful online skin cancer surveillance training programme MASCED (Melanoma and Skin Cancer Early Detection). The training is a pioneering, accredited course, dedicated to ‘training eyes to save lives’.

 

 

 

With around 90% of all skin cancers preventable and early diagnosis paramount, Antonia says, “Education is vital to combatting the ever increasing rates of skin cancer in the UK. The beauty and aesthetics industry can play a powerful role as they routinely work with skin and by having close, regular observation, they are uniquely placed to detect suspicious lesions - very often in areas clients cannot see themselves”.

 

The MASCED training programme teaches industry professionals how to detect suspicious moles and lesions on the skin and provide trusted advice in signposting to medical professionals for further investigation. So far, the charity have trained in excess of 10,000 industry professionals, having saved many lives as a result of early detection.

 

 

Marie Tudor, CEO of SKCIN, said, “We are honoured to welcome Antonia to the team as an Ambassador of SKCIN. Antonia’s vital, renowned and well respected work in this industry sector is perfectly aligned with our MASCED training programmes, helping us to amplify our message and extend our reach. The beauty and aesthetics industry is vast and expertise vital in helping to navigate partnerships and collaborations to raise the profile of Skcin’s work and award winning training.  We feel very privileged to be working with Antonia and excited by the opportunities that lie ahead”.

 

SKCIN offer two training courses. MASCED, which has been developed for the hair and beauty sector and MASCED PRO - a more in-depth, programme subsequently developed for medical professionals and healthcare practitioners.

 

To join SKCIN’s growing army of industry professionals combatting skin cancer in the UK, you can find out more and register to take part in either training programme at: MASCED.UK

 

 

——————————————————————————————————---------------------

 

 

Antonia Mariconda is a Beauty and Aesthetics Industry Key Opinion Leader, having founded the Safety in Beauty Campaign and The Safety in Beauty Diamond Awards in 2014, she has written four published books and has appeared in national consumer and industry media for her work. Antonia also works extensively as a business strategist for the industry via her award winning consultancy The Cosmedic Coach.

 

www.thecosmediccoach.com

 

 

SKCIN are the UK’s leading skin cancer awareness charity dedicated to the prevention and early detection of both melanoma and non-melanoma skin cancer through educational intervention for public benefit. Formed by the family of Karen Clifford (the ‘KC’ in SKCIN) who sadly passed from melanoma in 2005, SKCIN’s mission is to save lives and unnecessary suffering by preventing skin cancer for our future generations, improving prognosis through early detection and reducing the significant burden skin cancer places on the NHS.

 

Contact Marie.tudor@skcin.org

SKCIN receives industry recognition as a ‘WINNER’ at the 2021 Safety in Beauty Diamond Awards.

 

SKCIN are delighted to have attended the prestigious event that took place on Saturday 4th December at the Royal Lancaster, London - receiving The Founders Choice & Committee Award that celebrates and acknowledges those that have contributed in outstanding ways to community projects, campaigns and charitable endeavours.

 

 

 

As shortlisted finalists in the category of ‘Inspirational Person of the Year’ Award, SKCIN were proud to also receive this special award in recognition of our dedicated work within the beauty, aesthetics and spa industry ‘training eyes to save lives’ with our MASCED (Melanoma and Skin Cancer Early Detection) training programme.

 

Attended by SKCIN’s CEO Marie Tudor and Ambassador Annette Matthews, the glamorous, red carpet event hosted by Antonia Mariconda and the Diamonds Awards team welcomed over 600 guests with a united belief in raising industry standards.

 

The Safety in Beauty Diamond Awards are dedicated to recognising and paying special tribute to the many outstanding businesses, professionals, brands and service providers in the beauty and aesthetics industry. The awards highlight those going the extra mile in dedication and excellence and those in pursuit of the highest standards of safety in an industry frustratingly tainted by the rogue minority.

 

Marie Tudor, CEO Skcin said: “It was a fantastic evening of first class entertainment and an absolute pleasure feel part of the Safety in Beauty campaign by taking home an award that recognises our commitment to raising awareness of skin cancer prevention and early detection across the beauty industry”.

 

“I’d like to thank our special Ambassador Annette Matthews for her continued support and to all the team at SKCIN who’s commitment to the development of our unique MASCED training has made such an impact in the beauty industry nationwide.”

 

Skcin’s MASCED (Melanoma and Skin Cancer Early Detection) training programme, harnesses the power of beauty industry professionals who are uniquely placed to detect the early signs of skin cancer on their client’s / patient’s skin and provide trusted advice and signposting.

 

This intervention can prevent disfigurement through surgery and in the case of detecting melanoma early - save lives.

 

To date Skcin have trained over 10,000 industry professionals who are providing a potentially life-saving, free service to well over 1 million client’s / patient’s nationwide.

 

To find out more about the training and register to take part visit: MASCED.UK

 

UK CHARITY SKCIN ARE DELIGHTED TO INTRODUCE A GAME-CHANGER IN SKIN CANCER AWARENESS WITH THE LAUNCH OF THE SKCIN MOBILE APP.

The UK’s leading skin cancer awareness charity Skcin are delighted to announce the launch of their mobile application - a FREE comprehensive, educational and self-management tool which is set to become a game-changer in skin cancer awareness, prevention and early detection.

 

 

Skcin became increasingly aware throughout the Covid-19 pandemic of the need to develop, grow and adapt their services to meet the emerging needs of beneficiaries and take advantage of the evident digital and mobile health revolution.

In response to this, Skcin have developed a comprehensive, educational and self-management mobile application with the mission to drive skin cancer awareness into the hands and hearts of communities locally, nationally and potentially globally - empowering people of all skin types to take charge of their skin health and surveillance.

Non-melanoma skin cancer is not just the UK’s, but the world’s most common cancer and the incidence of melanoma (the deadliest form of skin cancer) is rising at epidemic proportions. Yet 90% of cases are preventable!

Ignorance regarding how to spot the early signs and symptoms of both melanoma and non-melanoma skin cancer remains widespread amongst individuals and across professional capacities. Yet it is the only cancer we can physically see developing in it’s early stages - and early detection saves lives.

The charity has a wealth of knowledge and experience in educational intervention, combined with a unique and forward thinking approach to tackling this major public health concern. Alongside their suite of five national accreditation programmes that work with: primary and pre-schools, employers of outdoor workers, the hair, health and beauty industry and Allied Healthcare Professionals - the App will not only support these initiatives, but revolutionise the way in which skin cancer awareness is accessed and delivered on a national scale.

The first phase launch of the app provides six key features to empower users to learn more and take charge of their skin health and surveillance as follows:

PREVENTION: Educates users about the facts and risks associated with ultraviolet radiation (UVR), how it affects our skin and how to enjoy the sun safely and prevent skin cancer by adopting simple sun safe strategies.

UV FORECAST: Provides users with instant access to the current UV Index and a 2 day, hour by hour UV forecast for any location across the globe. It also provides users with sun protection advice based on UV levels and the ability to activate SMS alerts to let them know when the UV Index reaches 3, when it reaches it’s daily peak, in addition to 2 hourly sunscreen reminders.

RISK ASSESSOR: Provides users with rationale and advice with regards to their personal risk for the development of skin cancer based on a series of questions relating to their: age, skin type, history of sun exposure, lifestyle, medical conditions, family history of skin cancer as well as their sun protection habits. Multiple risk assessments can be generated to help users understand and assess the level of risk for family members.

EARLY DETECTION: Educates users about the various forms of precancerous skin lesions, non-melanoma skin cancers and melanoma skin cancers with photographs of lesions and moles and detailed guidance on how to spot the early warning signs.

SKIN CHECKING: Provides users with a five-step guide to conducting thorough, full-body self examinations with the ability to set monthly reminders for when their next examinations are due.

EARLY DIAGNOSIS: Educates users on how to take action with concerns, how to ensure they receive appropriate action from a qualified healthcare practitioner and provides overviews on diagnosis, staging and treatment for the various types of skin cancer.

Phase two of the app that will launch next May will see further additions including a lesion tracking service that will allow users to track changes to lesions and moles using close up photography.

To support the roll-out of the mobile application, Skcin are simultaneously developing their 6th national accreditation programme that draws on their wealth of experience working with businesses and organisations to deliver educational intervention to their employee, member and client communities.

Skcin firmly believe that modifiable health risks that lead to disease can be significantly decreased through workplace-sponsored health promotion and disease prevention programmes. As such, the Skin Cancer SOS (Supporter of Skcin) Accreditation programme aims to support and recognise the valuable contribution businesses and organisations, both large and small can make in helping to combat the soaring rates of skin cancer - locally, nationally and globally.

Businesses and organisations can get Skin Cancer SOS Accredited by supporting the charity’s work with a white label version of the Skcin App to deliver across their employee, member, and client communities - aiding Skcin in their mission to place skin cancer prevention and early detection in the hands and hearts of communities on a local, national and potentially global scale.

Marie Tudor, CEO of Skcin says, “Mobile health is a rapidly expanding field in the digital health sector. With the vast majority of the global adult population owning a smartphone and with surveys suggesting that around 87% of the time people spend on their phone is dedicated to apps - what better way to deliver an efficient, cost-effective solution for disease prevention and self-management into the hands of the people we care about. We are incredibly excited by the potential of working with businesses and organisations to support the roll out, reach and engagement off the app across their stakeholder communities. This will enable us to significantly extend the reach of vital and potentially life-saving education, empowering individuals of all skin types, to take charge of their skin health and save lives”.

Skcin are keen to ensure public benefit remains at the forefront of their development work as they continue to dedicate limited funds and resources to creating unique, powerful and sustainable solutions to tackling this global public health concern. The development of the app has been a labour of love during unprecedented times of uncertainty and the charity are grateful for the support of their fundraisers and The David Price Melanoma Trust who have made the build of the app possible.


The Skcin App is free and available to install on your mobile device at: app.skcin.org
In due course the App will be made available on the App Store and Google Play.






ENDS ———————————————————————————————————————————



About Skcin

Skcin is a specialist skin cancer charity,  founded in 2006 in memory of Karen Clifford (the ‘KC’ in Skcin) who lost her courageous battle to melanoma, aged 61.

Skcin set out to fill the mammoth void that existed in the awareness arena and fifteen years on, remain the UK’s leading skin cancer charity dedicated to the prevention and early detection of both melanoma and non-melanoma skin cancer.

Skcin’s core objectives are to raise awareness of both melanoma and non-melanoma skin cancer, specifically to promote prevention and early detection through educational intervention for public benefit.

Skcin’s vision is to save lives and combat statistics head on by preventing skin cancer for future generations, improving patient outcomes through early diagnosis and relieving the significant burden of skin cancer on the NHS.

For further information please contact: marie.tudor@skcin.org

Lesley Corridan is MASCED Accredited!

Congratulations to Lesley Corridan for completing the MASCED Accreditation!

“Such an amazing course! Thank you.”

Lesley Corridan would recommend the MASCED Accreditation to other industry professionals and rates the programme 5 stars.

SKCIN ARE PROUD TO ANNOUNCE AN OFFICIAL CHARITY PARTNERSHIP WITH THE UK’S LARGEST RETAILER, TESCO.

 

 

SKCIN will be working in collaboration with Tesco in a mission to raise awareness of skin cancer prevention and early detection and the importance of sun safety in the UK.

 

As part of the initiative SKCIN will be supporting Tesco by training its pharmacy colleagues enabling them to confidently advise customers about UV exposure, skin cancer prevention and early detection, in addition to signposting customers to further information. The first part of this training will commence this week with a pilot programme delivered to pharmacists and pharmacy colleagues across four regions, before being rolled out to an additional 3,000 colleagues later in the year.

 

Today, Tesco also announced an incredible commitment toward tackling the rising incidence of skin cancer by permanently reducing the price of sun protection products in its Tesco Soleil sun care range by 20% - to cover the VAT. The bold move from the retailer came as research conducted by Tesco revealed that over half of UK adults think sun protection is expensive, with 31 per cent of parents saying they can’t always afford to apply sun cream to the whole family, and 44% of those admitting they have put sunscreen on their children, but not themselves or their partner because they can’t afford it. What’s more, 29% of those surveyed stated that they would wear sun protection daily if it was more affordable.

 

The move from the retailer to partner with the UK’s leading skin cancer awareness charity, SKCIN comes as further research revealed an evident need to educate the public on the dangers of over-exposure to UV and the importance of sun safety and skin cancer prevention, as over 19m UK adults admitted they don’t wear sun protection even when it’s sunny!

 

Oonagh Turnbull, Head of Health Campaigns, Tesco said: “We are proud to be working with SKCIN to raise awareness of sun-safety in the UK.  We believe the safety of the nation’s skin should not be down to affordability, which is why we have permanently reduced the price of the sun protection products in our Soleil range by 20% to cover the cost of VAT. We are also delighted to work with SKCIN to help educate our Pharmacists and pharmacy colleagues through a new training programme that will launch this week to help them advise customers on the importance of skin cancer prevention and early detection.”

 

Marie Tudor, CEO of SKCIN said: “Skin cancer statistics are compelling and with rates rapidly increasing we are delighted that Tesco has chosen to prioritise the health of its customers with this huge financial commitment and educational initiative.

“Millions of people visit Tesco every day, so by equipping Tesco’s pharmacy teams with this knowledge, Tesco can help educate customers on the importance of skin cancer prevention and skin surveillance, in addition to making sun protection more accessible by reducing the cost.

“We have been bowled over by the enthusiasm, commitment and dedication to the partnership by the Tesco team and we feel confident that together we can help address this major public health concern by significantly increasing awareness - helping protect the health of the nation. We look forward to a productive and proactive partnership that will help us in our mission to save many lives and combat the significant burden skin cancer places on the NHS.”

 

For more information contact: marie.tudor@skcin.org

SKCIN ARE PROUD TO ANNOUNCE A PARTNERSHIP WITH THE UK’S #1 PROFESSIONAL SKIN CARE BRAND, DERMALOGICA.

 

 

Throughout Skin Cancer Awareness Month and beyond, SKCIN will be working in partnership with professional skin care brand Dermalogica and their army of 5,000+ Professional Skin Therapists to raise awareness of the prevention and early detection of skin cancer across their professional and client community, supporting us in our mission to combat skin cancer statistics in the UK.

 

To support SKCIN in 2021, Dermalogica will fund all 185+ of their Skin Therapist employees in the UK & Ireland to undertake our MASCED (Melanoma and Skin Cancer Early Detection) training, as well as offer funding for the course to all 5,000+ of their salon partners and skin therapists.

 

Professional skin care experts are uniquely placed to observe any abnormalities or changes to their client’s skin - often in areas clients can’t see themselves. This puts therapists in a unique and powerful position to spot the early signs and symptoms of skin cancer and advise their client(s) to take action, which could drastically improve prognosis and potentially save lives. 

 

Professional Skin Therapists are also uniquely placed to advise their clients on the importance of skin cancer prevention - messaging which is perfectly aligned and reinforced by Dermalogica’s products and services that advocate the huge benefits of using a quality sunscreen with at least SPF30 daily.

 

 

Marie Tudor CEO of the charity said: “We are extremely excited by the potential of this collaboration to generate a substantial level of awareness within this particular sector of the British beauty industry and are hugely grateful to Dermalogica for their commitment in supporting our work and funding our bespoke MASCED (Melanoma and Skin Cancer Early Detection) training for their Skin Therapists”.

 

Candice Gardner, Education Manager for Dermalogica said: ‘Marie and the team at SKCIN are inspirational, and the MASCED Training programme is exceptional. Many of us at Dermalogica have done the training as individuals and have been advocates of SKCIN for some time, so we are beyond excited to be working together to raise awareness through powerful education. And this is just the start!’

   

Dermalogica are renowned in the professional arena not only for their award winning range of skin care products, but for their high quality training for therapists. This is the perfect platform for SKCIN to collaborate in harnessing the power of their Professional Skin Therapists by extending the provision of our life saving, accredited training MASCED.UK and the reach of our vital early detection and prevention messaging.

 

We look forward to a powerful, proactive and long-term partnership.

 

For further information please contact: marie.tudor@skcin.org