Tuesday 18 May 2021




SKCIN will be working in collaboration with Tesco in a mission to raise awareness of skin cancer prevention and early detection and the importance of sun safety in the UK.


As part of the initiative SKCIN will be supporting Tesco by training its pharmacy colleagues enabling them to confidently advise customers about UV exposure, skin cancer prevention and early detection, in addition to signposting customers to further information. The first part of this training will commence this week with a pilot programme delivered to pharmacists and pharmacy colleagues across four regions, before being rolled out to an additional 3,000 colleagues later in the year.


Today, Tesco also announced an incredible commitment toward tackling the rising incidence of skin cancer by permanently reducing the price of sun protection products in its Tesco Soleil sun care range by 20% - to cover the VAT. The bold move from the retailer came as research conducted by Tesco revealed that over half of UK adults think sun protection is expensive, with 31 per cent of parents saying they cant always afford to apply sun cream to the whole family, and 44% of those admitting they have put sunscreen on their children, but not themselves or their partner because they cant afford it. Whats more, 29% of those surveyed stated that they would wear sun protection daily if it was more affordable.


The move from the retailer to partner with the UKs leading skin cancer awareness charity, SKCIN comes as further research revealed an evident need to educate the public on the dangers of over-exposure to UV and the importance of sun safety and skin cancer prevention, as over 19m UK adults admitted they dont wear sun protection even when its sunny!


Oonagh Turnbull, Head of Health Campaigns, Tesco said: “We are proud to be working with SKCIN to raise awareness of sun-safety in the UK.  We believe the safety of the nation’s skin should not be down to affordability, which is why we have permanently reduced the price of the sun protection products in our Soleil range by 20% to cover the cost of VAT. We are also delighted to work with SKCIN to help educate our Pharmacists and pharmacy colleagues through a new training programme that will launch this week to help them advise customers on the importance of skin cancer prevention and early detection.”


Marie Tudor, CEO of SKCIN said: Skin cancer statistics are compelling and with rates rapidly increasing we are delighted that Tesco has chosen to prioritise the health of its customers with this huge financial commitment and educational initiative.

Millions of people visit Tesco every day, so by equipping Tescos pharmacy teams with this knowledge, Tesco can help educate customers on the importance of skin cancer prevention and skin surveillance, in addition to making sun protection more accessible by reducing the cost.

We have been bowled over by the enthusiasm, commitment and dedication to the partnership by the Tesco team and we feel confident that together we can help address this major public health concern by significantly increasing awareness - helping protect the health of the nation. We look forward to a productive and proactive partnership that will help us in our mission to save many lives and combat the significant burden skin cancer places on the NHS.


For more information contact: marie.tudor@skcin.org

Thursday 13 May 2021




Throughout Skin Cancer Awareness Month and beyond, SKCIN will be working in partnership with professional skin care brand Dermalogica and their army of 5,000+ Professional Skin Therapists to raise awareness of the prevention and early detection of skin cancer across their professional and client community, supporting us in our mission to combat skin cancer statistics in the UK.


To support SKCIN in 2021, Dermalogica will fund all 185+ of their Skin Therapist employees in the UK & Ireland to undertake our MASCED (Melanoma and Skin Cancer Early Detection) training, as well as offer funding for the course to all 5,000+ of their salon partners and skin therapists.


Professional skin care experts are uniquely placed to observe any abnormalities or changes to their client’s skin - often in areas clients can’t see themselves. This puts therapists in a unique and powerful position to spot the early signs and symptoms of skin cancer and advise their client(s) to take action, which could drastically improve prognosis and potentially save lives. 

Professional Skin Therapists are also uniquely placed to advise their clients on the importance of skin cancer prevention - messaging which is perfectly aligned and reinforced by Dermalogica’s products and services that advocate the huge benefits of using a quality sunscreen with at least SPF30 daily.



Marie Tudor CEO of the charity said: “We are extremely excited by the potential of this collaboration to generate a substantial level of awareness within this particular sector of the British beauty industry and are hugely grateful to Dermalogica for their commitment in supporting our work and funding our bespoke MASCED (Melanoma and Skin Cancer Early Detection) training for their Skin Therapists”.


Candice Gardner, Education Manager for Dermalogica said: ‘Marie and the team at SKCIN are inspirational, and the MASCED Training programme is exceptional. Many of us at Dermalogica have done the training as individuals and have been advocates of SKCIN for some time, so we are beyond excited to be working together to raise awareness through powerful education. And this is just the start!’


Dermalogica are renowned in the professional arena not only for their award winning range of skin care products, but for their high quality training for therapists. This is the perfect platform for SKCIN to collaborate in harnessing the power of their Professional Skin Therapists by extending the provision of our life saving, accredited training MASCED.UK and the reach of our vital early detection and prevention messaging.


We look forward to a powerful, proactive and long-term partnership.


For further information please contact: marie.tudor@skcin.org