Wednesday 29 April 2009

computertan.com

Courtesy of one of the UKs biggest advertising agencies McCann Erikson, Computertan.com spoof infomercial has received in excess of 1.5 million viewers believing they could get a tan through their computer screen only to receive delivery of a very serious message.

ComputerTan launched a revolutionary piece of technology that offers a top-up tan from your office desk. Well almost! The spoof campaign on behalf of the charity Skcin was a huge success with 880,000 page views in the first month across an incredible 180 countries.

Skcin would like to thank the team at McCann Erickson and all those involved in making this campaign a resounding success, it has been a great pleasure to work in collaboration with such an outstanding team of creatives, we are incredibly grateful for this opportunity.

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  7. "SKCIN" is an abbreviation often associated with the Skin Cancer Information and Support Network, a UK-based charity that focuses on skin cancer awareness, prevention, and support. SKCIN plays a crucial role in disseminating information about skin cancer risks, promoting sun safety, and offering resources for individuals affected by skin cancer. The organization contributes to public health efforts and encourages early detection and proactive measures against skin cancer. I really liked your post, I got to learn something new. thank you keep posting like this.
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